It’s hard to explain to people who don’t study rhetoric why it’s important or for that matter what rhetoric is.  A basic definition is that rhetoric is the art of discourse. It is the study of speech. Words are powerful tools. They support ideology, stir passion and anger, and most importantly fuel action. We study the words of the present and the past to learn from our triumphs and our failures. A society that does not learn from its mistakes is a society that is guaranteed to continue repeating the same missteps. Perhaps this why I’ve turned much of my … Continue reading Why Rhetoric Matters: The Power of Words to Liberate or Manipulate